60 (actually 45) sponsorship ideas for your Chamber
July 26 2019 admin Blog, Chambers, Sponsor development, TRC, Uncategorized, YGM 0 comments
We hope all of you who attended the ACCE annual convention were at the 60 Sponsorship Ideas in 60 Minutes session we sponsored. I know it’s likely been a whirlwind since you returned home, so we’ve gathered together a list of the ideas that were presented at the session. As always, take the ones of these that best fit your chamber and tweak them to make them your own. We’d love to hear how you integrate these ideas. Pints & Porters – This was held at a local brewery and was geared toward small businesses.  Digital Billboards – Purchase a board and create a co-op for small businesses to share. Sponsorship Book – Combine all sponsorship opportunities into a bound book. Podcast – Feature a live podcast at your CEO Summit. If you have a regular podcasts, offer those as sponsorable opportunities. Lip-sync video – Write a song about your Chamber/community & have sponsors pay to appear in and sponsor 6-8 seconds of the video. Office Collaborative Workspace – Many of you may already sell sponsorships of your boardrooms or office spaces, but offer your larger spaces as collaborative workspaces for longer periods (think 3-5 years). The business that purchases […]
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What’s Your Perception?
June 30 2019 admin TRC, Uncategorized, YGM 0 comments
Perception.  So much of the way each of our lives are arranged is based upon perception – our perception of the world around us, our perception of ourselves, the perception of the people around us. Perception, though, is not always reality. That’s why you rarely see the ‘real life’ of anyone through the photos on Facebook and Instagram. Take a moment… how often do you see a photo of someone not looking his or her best?  Recently, I was in a hotel and took the photo above depicting a beautiful, tranquil view of a stunning sunset. The actual photo is below – see all the bird poop out there? Did I utilize the balcony? No. But I easily could have edited this photo to make it seem like the photo I described above. When my social media contacts saw the photos, they would have seen what I wanted them to see. Their perception of the photo would have created a new reality of the scene. Your business members are no different from my social media contacts.  They have perceptions of your Chamber and the value your Chamber provides to their businesses.  When you think of your sponsorships, think of the […]
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Earth Day Community Opportunities
April 04 2019 admin Uncategorized 0 comments
We are always thinking about ways that our clients can make a difference for their members and their communities. We love it when we have ideas that allow chambers to do both at once.  Earth Day on April 22 allows chambers so many opportunities to think creatively about ways to bring members and communities together for the betterment of the planet. It’s really a win-win for everyone. One of the easiest ways for chambers to get involved with Earth Day is to sponsor a Shred Day. So many businesses – especially small businesses – only have access to small, personal-type shredders. If your chamber office doesn’t already have or lease a large, industrial shredder, rent one for the day or the week and advertise the event.  Have all of your members bring in their shredding and allow them to have it done for free. Take photos and promote your member businesses on your social media platforms with Earth Day hashtags.  This is also a good opportunity to work with local ‘big box’ businesses in town. Consider partnering with a shredding company by having them bring their industrial shredder to your location for use during your shred day. Or work with […]
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