“You Get More”
YGM stands for “You Get More”. Our You Get More Blog is designed to give you just that - more information on sponsorship trends, Chamber professional development, non-dues revenue, and many more Chamber-centric topics.
Resolutions Don’t Expire
It’s now early February, and we are well into 2018. But if you haven't stuck to your resolutions, it's ok. There's still time. When you and your staff began planning 2018 last year, did you approach it with a wish list of desired accomplishments? Did you and your Board conduct...
Get Creative with your Team Motivation
We talk a lot about how important team motivation is with our volunteers, both during the Total Resource Campaign and following the campaign. But it can be challenging to find ways to motivate those volunteers. Finding creative ways can be even more challenging. Even if it sounds cheesy - or...
Sponsorship Plans: Making the Choice
If your chamber is thinking about sponsorship plans, there isn’t one perfect plan, just like there isn’t one perfect chamber. Your leadership needs to evaluate various types of plans and determine what will work best for your chamber. There are four types of sponsorship plans: Per event Annual bundled program...
Increase Sponsorships: A Guide
Every chamber wants to increase sponsorships. It isn't always easy, but there are some simple methods to get you started. Be the Change Your Change Your Chamber Needs This summer’s 2016 ACCE Conference in Savannah, Ga., was amazing, and I keep thinking about how sponsorship development was the hot topic....
Conference Attendance Builds New Ties
Last week, I saw lots of posts about the Midwest Institute program. As I was packing for the first conference I would attend this summer with YGM, I couldn’t help but think about what I love most about conferences and Institute programs. When I was a Chamber executive myself -...
Education Initiatives Build Chambers and Communities
If you can read this, you should thank a teacher. Education initiatives strengthen chambers and their communities by strengthening the individuals living in those communities. This has been National Teacher Appreciation Week, which is sponsored by the National Education Association. At YGM, we’re quite fond of teachers. We respect them,...
Show Some Volunteer Love this Valentine’s Day
This is Valentine’s Day weekend. I’m not stating anything overly obvious, as I’m sure everyone has had a florist or two drop by the office today with deliveries of flowers or chocolates. Or if you happen to be stuck in an airport, I’m sure you’ve watched more than one fellow...
YGM Partners with Chambers
There are changes going on here at YGM Total Resource Campaigns. We have a new look to our website, and we are making some updates to how we provide our clients with the materials used throughout each TRC. What hasn't changed is our dedication to leading chambers around the country...
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