Joyce Waugh, CCE, IOM


Roanoke Regional (VA) Chamber

Even during COVID-19 and a supportive board with concerns, we more than double previous years’ sponsorship total. We’re now positioned for a strong 2021 and the opportunity to turn our attention toward increasing membership rather than tracking down sponsors.

YGM and Jason E. Ebey are exceptional in their training, assistance and unfailing support. I’m grateful we chose to go with YGM for our first ever Total Resource Campaign. As with any new venture, working with an expert makes an incredible difference. I would encourage any chamber seriously considering a TRC work with YGM. The results are well worth it.

(Note: Joyce is the former CEO of the Roanoke Regional (VA) Chamber of Commerce. She retired in 2023 after more than 30 years of Chamber service.)

You Might Also Like


April Bragg, IOM

2020 has thrown the biggest curveball imaginable in my chamber career. None of us could have ever dreamed just how differently this year would look from what we had planned....

Kelly Hall, IOM

“Have you wondered WHY TRC? I did for about 15 years and finally a few years ago decided to get serious about looking at WHY. Our board unanimously voted to...

Matt Morrow

It’s a big and, at times scary, step to launch a Chamber’s first Total Resource Campaign. So a big part of our evaluation was determining what consultant would give us...
stripe-wide - orange

Get Started on your Total Resource Campaign!

Sign your chamber up today and get step-by-step training on Total Resource Campaigns, online resources, and volunteer coaching backed by years of experience.